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Website & Online Services

Privacy Policy

Last updated: 16 January 2023

John Snow Labs receives, collects, stores and manages user personal data according to the following Privacy Policy, with the goal of incorporating the “Privacy by Design” approach. This means that we think of privacy implications before building a new feature, we don’t ask for information we don’t need, and we protect the information we have. We take pride in treating our users’ privacy the way we would like to be treated ourselves. By using (the “Website”), or any of John Snow Labs’ products and services (the “Services”), you agree to the terms of this Privacy Policy.

Information for California, Nevada, and Virginia Residents:

If you are a California resident, please refer to the “Additional Information for California Residents” below. If you are a Nevada resident, please refer to the “Additional Information for Nevada Residents” below. If you are a Virginia resident, please refer to the “Additional Information for Virginia Residents” below.

1. Data Collected

1.1 Data that you voluntarily provide us with:

1.1.1 You may provide us with your personal data in a number of ways, including, without limitation, when you sign up for and use the Services; have previously provided us with personal information prior to this Privacy Policy or last updates coming into effect; purchase a subscription; subscribe to any alerts, information releases, news, newsletters, updates and media releases; complete and submit any forms to us; post any comments on the Website; contact us directly in person or via any medium including but not limited to by mail, telephone, social media and commercial electronic messages; communicate with us for any matters and interact with or browse the Website generally.

1.1.2 Personal data that may be provided by you includes, but is not limited to:

  1. contact information such as your full name, date of birth, current and valid email address;
  2. account password;
  3. physical address;
  4. phone number;
  5. billing information;
  6. more detailed contact preferences;
  7. location data;
  8. Information regarding your occupation, location, purchase history.

1.1.3 By giving us this data, you consent to this data being collected, used, disclosed, transferred to the United States and stored by us, as described in our Terms and this Privacy Policy.

1.2 Data that we collect automatically

1.2.1 We collect data from every visitor and customer of the Website, in particular we automatically collect data about your visit to the Website, your usage of the Services and your browsing activities. This anonymized information may include IP address, browser type, browser language, cookies data, performance specifications of the user’s hardware and software, date and time of access to the website and the URL of the page requested, other information about how you interacted with our Website and our Services.

1.3 Data from your use of the Services

1.3.1 We may receive data about how and when you use the Services, store it in log files or other types of files associated with your account, and link it to other information we collect about you. This data may include, for example, your IP address, time, date, browser used, and actions you have taken within the Website. This type of data helps us to improve our Services for both you and for all of our users.

1.4 Data from your use of De-Identification Widget

1.3.1 We may receive data you enter into our de-identification widget at We will not sell this data, we will only use this data to analyze and improve our models. If you wish to opt out of this processing activity, please contact us at with the subject named “Privacy Policy”.

1.5 Cookies and tracking

1.4.1 Cookies are small data files that are placed on your computer or mobile device when you visit a website. Website owners use cookies to make their websites operate, improve functionality and user experience, as well as to provide reporting information.

1.4.2 We may set our own cookies and use third parties cookies (e.g. for advertising, interactive content and analytics).

1.4.3 We use different types of cookies, including:

  1. Essential website cookies: these are important cookies as they are necessary to provide you with services available through our Website, such as access to secure areas.
  2. Performance and functionality cookies: these cookies are necessary to enhance the performance and functionality of our Website but are non-essential to their use. However, without these cookies, certain functionality may become unavailable.
  3. Analytics and customization cookies: these cookies collect information that is used either in aggregate form to help us understand how our Website is being used or how effective our marketing campaigns are, or to help us customize our Website for you in order to enhance your experience.
  4. Advertising cookies: these cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.

1.4.4 You may opt out from cookies at any time by customizing your cookie preferences. However, in some cases we will not be able to provide you with all services.

1.6 Web beacons and similar technologies

1.5.1 Apart from cookies, we use other similar technologies, like web beacons, to monitor traffic, deliver and communicate with cookies, improve site performance. We will use data received from, being external service that records interaction of the use with a web page. Similar to cookies you may opt out from web beacons at any time. If you wish to opt out of this processing activity, please contact us at with the subject named “Privacy Policy”.

1.7 Data from third party sources

1.6.1 We may receive some information about you, such as name, email address, demographic information, IP address, location, and use of social media websites, from third parties.

1.6.2 Our Website uses technologies of third-party partners such as NextRoll, Inc. to help us recognize your device and understand how you use our Website so that we can improve our services to reflect your interests and serve you advertisements about the products and/or services that are likely to be of more interest to you. Specifically, NextRoll collects information about your activity on our Website to enable us to:

  • measure and analyze traffic and browsing activity on our Website;
  • show advertisements for our products and/or services to you on third-party sites;
  • measure and analyze the performance of our advertising campaigns.

1.8 Opting-Out

1.7.1 You may decline to have your personal data collected via third party tracking technologies by navigating to the settings feature in your browser and declining all third party cookies or declining third party cookies from specific sites, or, for mobile, limiting ad tracking or resetting the advertising identifier via the privacy settings on your mobile device.

1.7.2 Our partners such as NextRoll may use non-cookie technologies that may not be impacted by browser settings that block cookies. Your browser may not permit you to block such technologies. For this reason you can use the following third party tools to decline the collection and use of information for the purpose of serving you interest based advertising:

2. Minors

2.1 Minors and children under the age of 18 (or other legal age of your country of residence) should not use our Services. We do not knowingly provide any Services to minors. If you access our Services, you represent that you have the legal capacity to enter into a binding agreement.

3. Use of the Data

3.1 We only use your personal data for the following purposes:

3.1.1 to provide you with the Services that you requested;

3.1.2 to promote the use of our Services to you;

3.1.3 to analyze and improve John Snow Labs’ Services and model data;

3.1.3 to send you informational and promotional content that you may subscribe to or unsubscribe;

3.1.4 to bill and collect money owed to us for Services;

3.1.5 to send you notifications, including notifications on change of our Services;

3.1.6 to communicate with our Customers about our Website and Services and provide customer support in response to their inquiries;

3.1.7 to enforce compliance with our Terms of Service and applicable law;

3.1.8 to protect our rights and safety as well as the rights and safety of our customers and third parties;

3.1.9 to meet legal requirements;

3.1.10 to provide information to representatives and advisors;

3.1.11 to prosecute and defend a court, arbitration, or similar legal proceeding;

3.1.12 to respond to lawful requests by public authorities, including to meet national security or law enforcement requirements;

3.1.13 to provide, support, and improve the Services we offer;

3.1.14 to provide suggestions about products or services that you may be interested in and which you may opt out;

3.1.15 to transfer your information in the case of a sale, merger, consolidation, liquidation, reorganization, or acquisition.

4. Sharing of Data

4.1 We do not share personal information you have provided to us without your consent, unless:

4.1.1 Doing so is appropriate to carry out your own request;

4.1.2 We believe it is needed to enforce our Terms of Service, or if it is legally required;

4.1.3 We believe it is needed to detect, prevent or address fraud, security or technical issues;

4.1.4 Otherwise protect our property, legal rights, or that of others.

4.2 John Snow Labs is operated from the United States. If you are visiting the Website or Services from outside of the U.S., you agree to any processing of any personal information you provide us according to this policy.

4.3 We don’t share your personal information with third parties. Only aggregated, anonymized data is periodically transmitted to external services to help us improve the Website and Services. To receive the full and current list of external services that we use for this purpose, please email at

4.4 We may also use social buttons provided by services like Twitter, Google+, LinkedIn and Facebook. Your use of these third party services is entirely optional. We are not responsible for the privacy policies and/or practices of these third party services, and you are responsible for reading and understanding those third party services’ privacy policies.

4.5 We employ and contract with people and other entities that perform certain tasks on our behalf and who are under our control (our “Agents”). We may need to share personal information with our Agents in order to provide products or services to you. Unless we tell you differently, our Agents do not have any right to use Personal Information or other information we share with them beyond what is necessary to assist us. You hereby consent to our sharing of Personal Information with our Agents.

5. Safeguarding your Personal Data

5.1 The protection of your personal data is vital to us. We take commercially reasonable measures to protect your personal data from loss, misuse and unauthorized access, disclosure, alteration and destruction, taking into account the risks involved in the processing and the nature of the personal data. Our employees, contractors and any business partners can access personal data on a need to know basis, and under a strict duties of maintaining confidentiality. We use encryption for sensitive information and we test our system on a regular basis to ensure we comply with industry practices and standards. While we strive to use commercially acceptable means to protect your personal data, no method of transmission over the Internet, or method of electronic storage, is completely secure, and we cannot guarantee the absolute security of any data.

5.2 You agree to protect the security of your login information and password and not to transfer such information to any third party. We will not be liable to you for the use of your account by any third party.

5.3 If you become aware of any unauthorized use of your account, you shall immediately notify us in writing.

6. Access to your Personal Data

6.1 You may access your personal data held by us to correct, update and remove inaccurate or incorrect data. You have the following rights:

6.1.1 delete some or all personal data that we held about you;

6.1.2 change or correct your personal data that we held about you;

6.1.3 object to, or limit or restrict, use of your personal data;

6.1.4 right to access and/or take your personal data: you can ask us for a copy of your personal information in machine readable form;

6.1.5 access information we hold about you.

6.2 If you request us to view, change and remove your data associated with your account, please contact us at We will process your request within 15 business days. In accordance with the applicable laws, additional fees may be applied.

7. Changes to the Privacy Policy

7.1 We may amend this Privacy Policy from time to time. Use of information we collect now is subject to the Privacy Policy in effect at the time such information is used. If we make major changes in the way we collect or use information, we will notify you by posting an announcement on the Website or sending you an email.

8. Merge of Company

8.1 If John Snow Labs merges with, or is acquired by, another company or organization, or sells all or a portion of its assets, your personal data may be disclosed to our advisers and any prospective purchaser or any prospective purchaser’s adviser, and may be among the assets transferred. However, personal data will always remain subject to this Privacy Policy.

9. Data Retention

9.1 We retain your personal data primarily within the USA. We retain your personal data for as long as we need it to fulfil the purposes for which we originally collected it or as needed to provide with the Services, except if required otherwise by law. In some cases we may determine the period of data retention based on the period we need to access the data for the provision of services, receiving payment, or for any other auditing or legal purposes.

9.2 Countries where we process information may have laws that are different, and potentially not as protective, as the laws of your own country, though we will always comply with the applicable laws when we process any information.

10. Additional Information for California Residents

10.1 In this section we describe how we handle personal information of California residents under the California Consumer Privacy Act (“CCPA”). This clause covers personal information that we collect, share and use for the last 12 months.

10.2 We describe the personal information that we collect in section 1 “Data Collected”. The section 3 “Use of the Data” contains information on how we use personal information.

10.3 We share certain personal information in accordance with section 4 “Sharing of Data”. However, we do not sell your personal information to third parties.

10.4 John Snow Labs does not collect personal information from users that we know are younger than 16 years old.

10.5 In accordance with the CCPA, California residents are entitled, in addition to other rights described in this Privacy Policy, to:

10.5.1 Request deletion. You have the right to request deletion of your personal information that we collect from you;

10.5.2 Request copy. You have the right to ask for a copy of all or part of personal information that we retain about you over the last 12 months;

10.5.3 Designated agent. You are entitled to designate an agent who is able to make requests on your behalf. The agent should access your account to make a request.

10.5.4 List of service providers. You have the right to request a list of third parties with whom we shared personal information (if any) for marketing purposes and what kind of information we shared during the previous calendar year. 10.6 If you want to exercise your rights, please contact us at

10.7 John Snow Labs does not tolerate discrimination. The quality of our services is equal for all our users and customers, irrespective of whether you decide to exercise your rights under the CCPA.

10.8 To read more about the CCPA notice of our partner NextRoll please refer to the the California Residents section of NextRoll’s Service Privacy Notice.

11. Additional Information for Nevada Residents

11.1 John Snow Labs does not sell its users’ personal information. Nonetheless, Nevada residents have the right to submit a request that we do not sell your covered personal information, which you can do by contacting us at

12. Additional Information for Virginia Residents

12.1 The Virginia Consumer Data Protection Act provides residents of Virginia with certain rights, such as:

a) you have the ability to confirm whether we are processing personal information about you;

b) you have to ability to obtain a copy of the personal information we maintain and process about you in a portable and, to the extent technically feasible, readily-usable format;

c) you have the right to request that we delete the personal information we maintain or process about you;

d) you have the right to request that we correct inaccuracies in the personal information we maintain or process about you, taking into consideration the nature and purpose of such processing;

e) you have the right to opt-out of certain types of processing of personal information, including:

Opt-Out of targeted advertising by us;

Opt-Out of any processing of personal information for the purposes of making decisions that produce legal or similarly significant effects.

12.2 John Snow Labs does not sell personal information.

13. Contact us

13.1 Should you have any questions or concerns, please email us at